Fun and engaging morning addressing the Financial Times’ FT 125 group on Generation Z: how they differ from Millennials in their values and their emerging identity as citizens, workers and consumers. Generation Z see themselves as a brand – this poses a challenge to companies seeking to employ and market to them.
FT 125 Forum 24th May 2018
“Eliza gave an incredibly interesting and insightful explanation of what businesses need to know about Generation Z and how they differ from millennials, to a highly attentive and engaged audience of Chairmen from FTSE100 businesses.”
Mike Hepburn – Director of FT 125