“We’re not just living through change, we’re living through the collapse of old certainties. The question ‘How do we keep up?’ feels daunting, maybe it should be: ‘What do we choose to carry forward?’”
About
Dr Eliza Filby is a bestselling historian, author and the founder of All Relative, a platform helping businesses understand how wealth, work and family life are being reshaped in the twenty-first century. Combining historical insight with contemporary data, she helps people and organisations recognise the deeper and longer-term forces rewriting our world - from generational change and the future of work to the shifting dynamics of wealth, class, ageing and family life.
Eliza is the author of three books. Her latest, Inheritocracy: It’s Time to Talk About the Bank of Mum and Dad (2024), explores the rise of generational wealth and the growing role of family money in shaping opportunity. The book became a Top Ten Sunday Times bestseller. In recognition of her research on generational change, she was awarded the Europa Forum’s Millennial Leaders Award.
Through her platform All Relative, Eliza works with global corporations, financial institutions and professional services firms to help leaders understand the social and economic forces transforming modern life; from generational change and AI-driven workplaces to the evolving landscape of wealth and social mobility.
She has advised and spoken to senior leaders across international business, governments and professional institutions. Her clients and collaborators include organisations such as Cisco, UBS, Pictet, Aviva, while All Relative counts PwC, LGT, and Julius Baer among its clients. She has partnered with Google Education on the rise of AI and the future of learning, advised Schroders on the growth of female financial independence, and guest lectured at Harvard Law School on the future of the legal profession.
Alongside her research and advisory work, Eliza writes and speaks widely about the economic and cultural forces shaping the 21st century. She authors the popular weekly newsletter “It’s All Relative”, which explores the changing dynamics of work, wealth, family and generational identity, and hosts an accompanying podcast examining the major ideas and trends shaping modern life.
Her writing has appeared in the Financial Times, Newsweek and The Spectator. She currently writes a fortnightly column on money for The Times and a monthly column on work for City A.M., and regularly appears across international media including the BBC, Bloomberg and NBC, as well as on podcasts such as Trevor Noah’s What Now?
Before launching All Relative, Eliza built her career as both an academic and an entrepreneur. She holds a PhD in contemporary history from the University of Warwick and has lectured at King’s College London and Renmin University in Beijing. During this time she also founded GradTrain, a platform supporting graduates navigating the future of academic research and professional development.
Eliza’s work sits at the intersection of the academic, media and business worlds. Whether advising global banks, speaking to corporate leaders or analysing the latest trends on Substack, her work focuses on helping people make sense of the long-term forces shaping the world we are now living through.
Photos of Eliza (Zip file download)